Join Mark Baber, Sony UK & Ireland’s Photo Channel Technical Marketing Manager for a look at the E-Mount lens system from Sony. This webinar will cover how Sony lenses are created and also how G Master technology works. Mark will go through a number of lenses with hands-on demonstrations showcasing the latest Auto Focus technology found in the Alpha camera bodies. This is a great opportunity to find out more about Sony lenses whether you are looking to upgrade your lens or add new technology to your kit.

Mark Baber has worked in the Photo Channel trade for over 10 years. He worked at Panasonic UK for 7 years as the Trade Marketing Manager for Lumix Cameras running all consumer camera events & creating their Ambassador programme. In 2017 he joined Sony as the Technical Marketing Manager running & creating all consumer events including online & virtual. Mark manages over 200 events each year for the UK Photo Channel Sales Team. He is best described as an enthusiast photographer based in Berkshire.